CEO, New Standard Digital
CEO, New Standard Digital
Alex Fanshel
Alex Fanshel
Alex Fanshel
I’ve spent 10+ years helping companies grow through SEO and AI search, from startups to global brands including P&G, L’Oréal, Mars, and Binance.
I personally lead strategy and client work across technical SEO, content, migrations, ecommerce, and GEO/AEO.
I’ve spent 10+ years helping companies grow through SEO and AI search, from startups to global brands including P&G, L’Oréal, Mars, and Binance.
I personally lead strategy and client work across technical SEO, content, migrations, ecommerce, and GEO/AEO.
TRUSTED BY LEADING BRANDS
Meet Alex
Meet Alex
A Quick Introduction
A Quick Introduction
A short introduction to who I am, how I work, and what I look for when evaluating SEO and AI-search opportunities.
A short introduction to who I am, how I work, and what I look for when evaluating SEO and AI-search opportunities.
Background
Background
10+ Years In SEO, From Startups To Global Brands
10+ Years In SEO, From Startups To Global Brands
I started working in SEO more than a decade ago and have since helped companies across ecommerce, SaaS, healthcare, education, beauty, and consumer brands grow through search. Over that time, I’ve worked with startups, high-growth companies, and some of the largest brands in the world, including P&G, L’Oréal, Mars, and Binance. Today, my work spans traditional SEO, technical SEO, content strategy, and GEO/AEO, helping companies get found across both Google and AI search.
I started working in SEO more than a decade ago and have since helped companies across ecommerce, SaaS, healthcare, education, beauty, and consumer brands grow through search. Over that time, I’ve worked with startups, high-growth companies, and some of the largest brands in the world, including P&G, L’Oréal, Mars, and Binance. Today, my work spans traditional SEO, technical SEO, content strategy, and GEO/AEO, helping companies get found across both Google and AI search.
Case Study
Case Study
From zero to +337K monthly organic sessions
From zero to +337K monthly organic sessions
A B2B SaaS client with no organic footprint to start. Built on a programmatic content system and the technical foundation underneath it.
A B2B SaaS client with no organic footprint to start. Built on a programmatic content system and the technical foundation underneath it.
